SEO is the optimization of the site properly and to help them to get maximum visibility in the world online while SEM of promotion, such as paid and free syndication. SEM appears for search for engine-marketing. SEM getting traffic from or visibility on search engines.

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SEO is stands for Search Engine Optimization. SEO are very helpful to improve business on Internet. They are using so many methods which are useful to improve site pr in Search engines catalog.

Link baiting is the procedure of generating awareness of individuals towards your website by including controversial, invoking or any newest information at your website. Not necessary that the articles should have to be appropriate to your market but that have to be exclusive and quality.

Following are some benefits of SEO :

- Keeps content fresh & unique,
- Increases the long-tail organic search traffic,
- Instills confidence in prospects,
- Boosts traffic levels,