Searchenginegenie.com

SEO and PPC are two different ways of promoting a website . in seo as we know we list our website in various search engines and we look after the site ranking in the search engine, by maintaining our site by looks , info, content, performance etc. and other things like submitting links of our site to other related sites. but in PPC which is called pay per click we pay for the as many as clicks, our site viewers click the site, and we pay for the ads we made in other sites, this is also a way of promoting the site, other ways are blogging , writing article about our site, joining forums, etc.

SEO stands for Search Engine Optimization; it is the method of increasing the amount of quality and the amount of traffic that goes to a web site via the search engines like Google or Yahoo rather than natural traffic results.

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a charge each time one of their ads is clicked. Fundamentally, it’s a way of buying visits to your site, rather than attempting to be paid those visits organically.