SEO and SEM

[GladysTap]

What is the difference between SEO and SEM?

[braketech]

SEM stands for Search Engine Marketing. It is the techniques of getting traffic or visibility on search engine. It is a part of internet marketing.Pay per Click and Cost Per Click are part of Search engine marketing.

These are several tools for SEM

Google AdWords Keyword Tool
SEO Book Keyword Tool
Google Traffic Estimator
Microsoft Ad Intelligence

SEO:

SEO is simply to make the site better for search engine in order to increase its visibility on the ..In the process of SEO you tend to rank your keywords on search results so that you’ll get traffic via search engine which is called organic traffic.

[Jeffreyhooft]

SEO refers to search engine optimization, or the process of optimizing a website so that people can easily find it via search engines like Google. And content we mean any information that lives on the web and can be consumed on the web. So, SEO content is any content created with the goal of attracting search engine traffic.

With the assistance of SEM you reach and move directly with purchasers and audience. SEM increases the traffic for your website. Now a day’s social media is very helpful.