Shopping Feeds Submission
Google Commerce Search 3.0 – With New Feature For Retailers
Google upgraded its Google Commerce Search service to version 3.0, adding instant search technology and other tools to develop customers search experience on retailers’ Websites.
Borrowing from its Google Instant predictive-search technology, Commerce Search 3.0 provides search-as-you-type functionality to let e-commerce Websites fetch product results for shoppers with every keystroke from the search bar.
Commerce Search 3.0 shows shoppers when a product is also obtainable in a store nearby, right within the search results. This technology borrows from Google’s existing Product Search service, which shows users whether products they’re searching for are available nearby.
New-product recommendations also help shoppers make purchase decisions by showing them what other buyers purchased. Both the instant search and recommendations should be big savers at a time when online shoppers make regular searches, particularly during the busy holiday season.
Commerce Search Version 2.0 included a full merchandising dashboard to let retail merchant’s better control promotions, product-ranking policy and filtering.
In version 3.0, Google is also now allowing retailers to generate promotions that appear next to related search queries designate banner areas and set re-direct rules.
Google considers HealthWarehouse.com, Forever21.com and BabyAge.com, Birkenstock USA, Smart Furniture and Chemist Direct among its Commerce Search customers.
Benefits In Online Store Marketing With Product RSS Feeds
Product RSS feeds are data feeds of items that are sold through online retailers. These types of feeds are used by both major search engines and product comparison search engines to help get more publicity for online products. Whenever you add a new product to your e-commerce site or change the information of a current product, search engines and product comparison engines will be alerted of the change. Consumers doing a search for a definite product will be able to find your product on the web. They may choose to purchase from your online store even though they have never heard of your store before, this is all thanks to product RSS.
Content rich sites generally rank very well in major search engines, because they have a lot of information which helps the search engines decide what they are all about and who their audience should be. E-commerce sites on the other hand are mostly image based, because a picture is worth a thousand words when it comes to advertising online. There is not a entire lot for search engines to go by so e-commerce sites have a much harder time being found and crawled by them. When you propose product feeds, it makes it much easier to alert the search engines to crawl your product pages. In fact, they help to directly alert the search engine that a new product is scheduled on your site or if changes are made to a product. Some search engines like Google even displays product images collected from product RSS on the first page of search results if the user searches for a popular product phrase.
Product comparison engines also play a vast role in helping to market your products on the web. Price comparison sites use this method to bring together people searching for products to buy and e-commerce businesses selling them. It is a virtual marketplace run on product RSS feeds where customers are actively searching for a product and the best price for that product, and online retailers are getting publicity to millions of online shoppers. There are many such sites out there, some are completely free while others are free to submit product feeds but require the online retailer to give them a cut when a sale is made. These types of sites are known as CPC price comparison sites. They act like a major link, earning commission from thousands of e-commerce stores. Here is a catalog of some of the most popular price comparison sites:
- Yahoo Shopping
- Google Product Search
- Bizrate
- Pricegrabber
- Shopzilla
- Shopping
There are some main advantages of using product RSS beside the obvious. Here are just a few reasons why you should propose product feeds:
- Automatic updates of data feed
- Target audience are customers instead of web surfers looking for information on the web
- Compare your items and prices with direct competitors through price comparison sites
- Some price comparison sites permit you to promote store discounts which gets more people to check out your store
- Consumers who find your store by looking for one product will probable check out your other products
- Increase conversion rates by eliminating the avoidable page views normally required to get to your product page
Increase Online Product Sales – Add Your Products to Google Product Search
Selling more products via the Internet is a foremost concern of most product retailers, distributors and manufacturers in today’s online world. The Internet has proven to be a super way to distribute products in a cost effective and efficient manner and should be a major focus for just about every product company.
If you’re a product company and are looking for a reasonable way to sell more products, then behold! Google Product Search is precisely what you’ve been looking for. Google Product Search, formerly named Froogle, is a place where product companies can submit and list their products directly with Google’s shopping search engine.
It’s a free service offered by Google that offers users with a search feature to search for products and be directed to the website(s) where they can buy them. Since Google has changed the name, Google Product Search has gained significant exposure from online users and it’s becoming more general for product companies to submit their products on a daily basis to increase product sales.
Google permits you to reach more shoppers by submitting information about your products to Google Base so they’ll be found on Google Product Search. You can link directly from the Google search results to your website. Depending on how many items you have, you can decide to submit your products one at a time, all at once using a bulk upload, or by having an automated product feed submitted three times a week, eliminating the need for you to manage the uploads all on your own.
The great part about doing an automated feed is once you’re setup, you’re done! Shoppers will be able to find your products on Google Product Search within 24 hours after they are submitted to Google Base and will be automatically updated three times a week. So as you add new products to your website, they are automatically added to Google Product Search, dramatically rising product sales for your product company.
You Could Do The Sales By Utilizing Google Product Search
You might have come across the term “Google Product Search” but how many of you have actually utilized the opportunity Google offers through this.
It is really a good platform for buyers and sellers. Google might not be the best search engine but it is popular in such a way that it provides intelligent and relevant search results. The number of people who shops online is increasing day by day since it is easy to get so much results all across the globe within a few fraction of seconds. Grab this opportunity by using the efficient tool offered by Google. Using Google Product search is just a click away for existing account holders, for others it will take only a few seconds to fill the form to get an account. Many of you might have stumble upon “shopping results” when you search results for an item or information. This is what exactly Google product search.
It allows shoppers to quickly and easily find their product listings on Google and attracts potential buyers and even shoppers. It is absolutely a free service for sellers and it is advisable to provide only relevant details in order to get the right traffic. And it is easy to sort the search results according to the price, brand and store. It is an effective and versatile platform that allows to shop for products, match price, check other options, prepare shopping lists, customize searches and even create alerts to name a few. In short say we could say it is the easiest and simplest way to get access of any product and even the reviews written by other consumers to get an overall idea.