Matt Cutts, head of Google’s Webspam team has delivered an explanation regarding the Webmaster guidelines provide by Google.This was one of the suggestions provided by the Search Engine Giant..”Keep the links on a given page to a reasonable number.”

Here are some reasons Matt Cutts cited why it is better to maintain the number of links less than 100.He went on to explain that previously Google indexed just around 100 kilobytes of a page.In case the page exceeds 100 links, it usually exceeds 100kb and the remaining links will be completely ignored or truncated by Google.Suppose, there are more than 100 links on any page ,people who reach the page might be completely overwhelmed and may be unable to find what they were looking for and might decide to leave the page.Google classifies this as a “bad user experience”.

However, in some situations, where a large resource library is provided ,it is absolutely necessary to maintain a page with more than 100 links.In these cases Google won’t consider these pages as spam,instead Google will either choose to exclude these links from being indexed or might tag them as nofollow.

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