Google adwords team have improved their conversion tracking algorithm to have each actions being tracked independently. Before we cannot track actions we set independently now we can setup different actions for the targeted business and track actions and conversions based on that.
Conversion tracking is a very important part of PPC advertising nowadays. Good conversion tracking will lead to best conversions also it will be great to track the different keywords which ones are better converting that way we get an idea on the conversions available for the site. Conversion tracking with Google analytics is the best and a very good long term solution.
Labels: adwords ppc, PPC management
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