Genie Special Plan Enhanced Add on Features:
Genie Special Plan Features:
Keyword research using wordtracker, Overture and google adwords:
One of the basic steps in search engine optimization is keyword research. Here competitive keywords relating to the site and unique
to your domain are found.. Keyword research is done to maximize
the impact of search engine optimization. When the site ranks well
more and more relevant customers come to the site leading to an
increase in conversions and hence income for the site. The accurate
identification and careful selection of these important keywords
and key phrases can literally make or break any web site or online
business.
Guaranteed Placements:
We guarantee you that we will place you on top for your competitive
keywords in major search engines like Google. This will bring targeted
traffic to your site and increase the overall sales for your site.
A better placement than your competitors ensures that you have an
edge over them.
Link Popularity Building:
Link Popularity refers to the number of links pointing to
your site, from other sites on the web. There are other terms in
Link popularity, Some of them are Link building, In Bound Links
(IBLs) etc The Search Engines consider your site important and rank
it higher if several other sites link to your site. There are two
types of links you can establish on the web. One type is to trade
links (Link Exchange), where you give a link from the links Page
on your site to the partner sites. The second method is to establish
‘only-incoming' links also called ‘one-way links' or
‘Non-Reciprocal links”. One way are links established
on the other websites where you do not need to link back to them,
There are several ways of developing Inbound links.
Some of the techniques we follow in One way link building are:
Submitting to Free Directories,
Submitting to Paid Directories
Buying relevant text link Advertisements from established sites
in your industry,
Writing articles and submitting to various sites for publishing
to increase link popularity of site,
Press releases to increase link popularity,
Sending requests to established sites explaining about the site
quality and asking for links.
In link exchange process, you trade links with prospective partner
sites by offering a link to their site from your own site. We provide
reciprocal link building services to increase the link popularity
of your site. We also maintain a list of all our partner sites and
check that they maintain the links. There are some sites, which
delete the links after their links have been placed on your site.
We ensure that this doesn’t happen. We see to it that your
site has links to relevant sites. Using customized software like
our automated crawlers we ensure that the partner sites maintains
your links without deleting it. This method is the cheapest way
to establish several hundred links to your website.
Keywords Optimization (No. of words targeted minimum):
The first job of any search engine optimization company is to find
the relevant keywords. The next step is to optimize these keywords.
The keywords should be relevant to the site as well as being unique
from the keywords of your competitors. We will be optimizing keywords
present in the HTML title tag, body elements to make the site is
keyword rich which is again a very important part of search engine
optimization (SEO). We do semantic analysis by an expert to make
sure that the document is best for the latest search engine algorithms.
Technical Support:
Our team of experts are always around to ensure that you get all
the technical support you want –be it initially or while we
are maintaining your website for you. We provide phone support,
email support, voice chat, etc. If you experience any technical
difficulties just mail us and we assure you that you will receive
a reply within 3 hours. This facility is available to you 24 hours
a day 7 hours a week.
Spell Checking:
Search engine genie offers you the additional service of
spell checking the contents of your website. Websites, which are
grammatically perfect, are better ranked than sites that have a
lot of errors and spelling mistakes. Hence we ensure that your site
is perfect when it comes to spelling and grammar. We also see that
any additional drafts, re-phrasing, etc. that we do are equally
perfect. Search Engines are moving more and more towards semantic
algorithms so Spell checking is an important feature for any site.
SEO Copywriting:
SEO copywriting is rewriting the text on
your site in such a way that it becomes search engine friendly while
remaining appealing to the surfer. We also write best readable search
engine friendly copies to bring relevancy to the site, Search engine
genie copy writes your site contents in such a manner that search
engines rank your page highly. Keywords relevant to your site are
optimized so that your site ranks high when search engines crawl
your site. We direct targeted traffic to your site, ensure that
they are provided with the specific information and hence increase
sales for you. Our copywriting services include modifying your site,
headings, HTML text, layout, design and even images where needed.
Image Optimization:
Image optimization is significant when it comes to search engine
optimization. However they can be optimized to get your site ranked
high. Search engine genie uses the “alt attribute” or
“alternate text” for an image. Using this attribute
make search engines rank your site higher. This is also useful to
improve the usefulness of your document for people having text only
browsers as 2-3 words describe the image they are unable to see.
Froogle feeds for shopping sites:
Froogle is a new service from Google that makes it easy to find
information about products for sale online. By focusing entirely
on product search, Froogle applies the power of Google's search
technology to a very specific task: locating stores that sell the
item you want to find and pointing you directly to the place where
you can make a purchase. Search engine genie helps you:
Create your own Froogle account
Create your own data feed from the product information
Verify your data to make sure that your listing is accurate
Submit to Froogle and make sure that your data is listed on Froogle
We also re-submit every 15 days to make sure that the latest information
about your product is available.
Bizrate feed for shopping sites:
Bizrate also allows you to shop online. Its services include merchant
reviews, tax and shipping information, etc. it also powers some
of the results on Lycos Shopping.
Search engine genie helps you:
Create your own Bizrate account
Create your own data feed from the product information
Verify your data to make sure that your listing is accurate
Submit to Bizrate and make sure that your data is listed on Bizrate
We also re-submit every 15 days to make sure that the latest information
about your product is available.
Yahoo Shopping Feeds:
The new Yahoo! Product Submit Program launched in January
is based on pay per click. The Yahoo! Store inclusion is also now
open to all merchants wanting to advertise there, not just large
retailers and Yahoo! Store Merchants.
Search engine genie helps you:
Create your own Yahoo account
Create your own data feed from the product information
Verify your data to make sure that your listing is accurate
Submit to Yahoo and make sure that your data is listed on Yahoo
We also re-submit every 15 days to make sure that the latest information
about your product is available.
Dealtime.com Data feed Optimization:
Creating a data feed is not a very easy job because different
formats and different specifications are required for each shopping
comparison site. This is where Search engine genie comes into action.
Data feed optimization is also as important as creating data feeds.
We optimize the data feeds by writing carefully, selectively key
worded product titles and description and according to the specifications
of Dealtime.com.
Eopinion Data feed Optimization:
Creating a data feed is not a very easy job because different formats
and different specifications are required for each shopping comparison
site. This is where Search engine genie comes into action. Data
feed optimization is also as important as creating data feeds. We
optimize the data feeds by writing carefully, selectively key worded
product titles and description and according to the specifications
of Eopinion.
Creation of Meta information (title, description, keywords):
Meta information is used to provide additional information about
HTML documents so that the search engine crawlers are able to index
the information more accurately. The Meta tag has three possible
attributes content, http-equiv, and name.
There are 3 important types of Meta tags as far as search engine
optimization is concerned:
Title tag- Title tag is not a Meta tag. However title tags play
a vital role in your site’s rankings. It is these words or
phrase that appear as the title of your page in the hyperlink listings
on the search engine results. Hence Search engine genie gives a
lot of importance in the creation of title tags. We include the
most relevant and specific keywords or key phrases in the title
tag that describe the contents of the page aptly.
Meta description tag- This gives a short and concise summary of
your website page. It is mostly these words that are placed in SERP
just below the title tag to give a brief description of your page.
Search engine genie ensures that the Meta description tag is brief
but with all the keywords included and also that it is different
and customized for each page.
Meta keywords tag- We create the Meta keywords tag for you with
a maximum of 15 non-repetitive, competent keywords. This is sure
to help you get your site ranked among the top sites for the relevant
keywords.
Hand Submission to Dmoz directory:
Dmoz directory is the biggest directory on the web and an inclusion
in the Dmoz directory is very valuable to any site. Search engine
genie realizes the importance of this and hence provides the service
of hand submission to dmoz directory. We realize that 1 link in
the Dmoz directory is worth a 1000 other links. There are many sites
out there which Uses Dmoz Dump also called the dmoz directory data
to create their own directories, So the sites which uses dmoz dump
will have an extra listing for every site which used dmoz data.
Dmoz title and description optimization and submission:
Dmoz is the ultimate directory of the web, they power the google
directory and 1000s of smaller directories, Search Engines feel
dmoz listing is an expert listing for a site, An expert document
is a collection of links without any affiliate links in it, Dmoz
is one such directory since it is edited by human editors who check
each and every site carefully with lots of patience, They take all
precautions to avoid spam sites and this makes Dmoz the best directory
for all search engines, A listing in dmoz is a vital boost for all
sites, We do hand submission to dmoz directory optimizing the title
and description, A inclusion in Dmoz depends on the editor of the
category, If the category is an active category the editor will
edit the category often and add new sites or else if the category
editor is not active it takes a lot more time for site inclusion,
We don’t guarantee a inclusion in dmoz since it is not in
our hands but we do the submission with perfect title and description
according the Dmoz guide lines.
Creation of robots file:
A robots file is a file on a website in the root directory which
determines which search engines have access to which pages within
a website. Search engine genie understands the need for robots file
because search engines can’t crawl your sites without robots
file. Hence we pay a lot of importance to the proper creation of
robots file.
Resubmission of sites to certain search engines if necessary:
Certain search engines are not too active in crawling sites, They
some times drop sites which are pretty old in their database, For
these type of smaller search engines resubmission becomes necessary,
We resubmit to these search engines so that the site stays fresh
in their index.
MOD_Rewrite / URL rewrite for Dynamic sites for better search engine
crawling:
Search Engines are not too comfortable with dynamic URLs, Especially
URLs with multiple query strings are difficult to understand by
the search engines, For this we use a technique called Mod_rewrite
to rewrite the URLs to make it search engine friendly, This service
applies for dynamic sites, especially sites which deal with lots
of products and complex transactions.
Buying text link advertisements from relevant sites to increase
the link popularity of the site:
Today search engines consider anchor text in inbound links from
established relevant sites a major part in the ranking algorithm,
Good relevant anchor text will bring targeted traffic as well as
good exposure to visiting search engines, Search Engines are moving
more towards link algorithms and we make sure that we are upto the
mark by placing the links on good targeted sites, This service is
a bit costly and applies to only higher plans.
Website Load time checking with customized tools:
Search Engines are just like any other good browsers, Some sites
wont perform well if they don’t load will to the search engines,
Search Engines don’t like sites which takes a lot of time
to load and they sometimes ignore those type of sites and place
them a lot lower than fast loading sites in their index, So good
loading time is mandatory for sites, We make sure we do good image
optimization and other high density stuff and make sure the site
loads very fast for all search engine crawlers.
Search engine submission by hand to all the major search engines:
Not all search engines find sites by links, There are many smaller
search engines which need manual submissions to get the sites included,
Though these search engines provide small amount of traffic those
traffic is sometimes highly targeted, We at search engine genie
make sure we submit the site by hand to all major search engines
which don’t use link crawlers to find sites.
Site map for better crawling of your site:
Sitemap is necessary for sites which are pretty large and for sites
which don’t have proper crawling capabilities, There are some
sites which have their menu in scripts or mouseover or flash etc,
Search Engines don’t like these stuff they like straight forward
text links or image links for better crawling, We at search engine
genie make sure we have proper text links to all the important pages
of the site Via anchor text to make the site best crawlable.
Guaranteed Website Inclusion into Google Search Engine:
We guarantee inclusion into the No.1 search engine Google, Today
most of the search users are google users, we will make sure your
site is not involved in any bad ethics and is perfectly placed in
the google search engine results.
100% Guaranteed Uptime during site Modifications:
We guarantee 100% uptime of site during all modifications done by
us to your site, We have worked with large ecommerce sites with
1000s of unique visitors per day and we have made it sure we don’t
do any mess up with the site, We take all precautions during modifications
and we also make sure we have latest copy in all our systems.
Multiple CD Burned backups of Optimized pages and site:
We take multiple backups of all sites we are optimizing, we store
the backups in high quality Cds to make sure they are preserved.
Website Analysis :
Yahoo directory is an important directory used by 1000s of visitors
everyday, A listing in yahoo directory is very useful to send targeted
traffic as well as very good exposure to visiting search engines,
Yahoo charges an amount of 299$ per year for listing in their directory,
This is what they say on their site about express inclusion in yahoo
directory,
For web sites that do not feature adult content or services, the
Yahoo! Express service costs US$299 (nonrefundable) for each Directory
listing that is submitted. Furthermore, for each listing accepted
into the Directory, there is a recurring annual fee of US$299 to
maintain the listing in the Directory for the subsequent year.
Website Analysis:
Search Engine Genie is currently offering a website analysis as
part of the website marketing campaign to determine the sites capabilities
for search engine optimization and PPC services, we do in-depth
website analysis and provide a detailed report on what has to be
done to the site, We will then implement all the changes needed
to the site.
Browser Compatibility checking:
Search Engine optimization is not all about building sites for search
engines, Users should be an important consideration when optimizing
a site, We check the site in all the available browsers like Opera,
Internet Explorer, Firefox, Neoplanet browser, AOL Browser, Netscape
Browser etc, A wider list of browsers we perform testing is listed
here (www.browserlist.browser.org)
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