Do search engines use whois information in search engine algorithms? Search engine optimization tip March 2nd 2005

Does search engine use whois info in search engine algorithms??

This is a difficult question to answer, the question can be framed in 2 ways,



1. Does search engine use whois info??

Yes they use whois information to detect possible cheaters, Google recently became ICANN accredited register, it means they have access to the whole whois database, A google PR lady said google dont have plans to become domain register but they use whois data to improve search engine results quality, so beware, Also google has an expired domain penalty they check whois to see when the site expires and if the domain is not renewed by the original owner immediately a penalty is imposed on it and is removed from google results for a period of 1 month to 2 years,



2. Does search engine use whois info in search engine ranking algorithms??

Nope google dont use it to determine relevancy in search results, but they do use it to detect people who run multiple sites, So if you want to cheat google shuffle your whois info if you run multiple domains, we dont like that tactic and will never do it, but for people who run multiple sites it is useful,

SEO BLog Team,

1 Comments:

Anonymous 

I strongly believe that Google uses who-is info to push the newer (yet relevant) sites to the bottom and keep the older domains (like the ones registered between 96-98) on the top - the frustrating part is that the older domains might have the relevent keywords - but outdated data - yet! google honors them and pushes the most relevant data below - and that sucks

4:36 PM  

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