Page specific Google ban / penalty - Does it really exist?:

We have often heard of google imposing penalty for sites or infact ban them completely from the index. Some of the forums had been buzzing on whether Google has any sort of page specific penalty in my experience yes google does have a page specific penalty. Here is a simple check what are possible reasons that could cause a page specific Google penalty



1. Links to a bad neighbourhood from that page. Say you have a grea site and you run a grea forum in that, one day some spammer posts an adult spam post. If googlebot sees this and see that your site is linking to an other highly spammed site then mostly that page will be penalized and stopped from entering google's index. This is particularly tough when you run a good site and only one page is all adult stuff. Googlebot is designed to understand potential reasons how adult content came into your forum and they will impose a penalty only for that URL. we have seen this in our very own site's forum.

2. Too many spammy links to sites that google considers spammy will hurt that page.



3. Duplicate content across the web or within your site if you have a particular page that is replicated as multiple versions within your site then it will hurt the duplicate page copy and Google will impose penalty or ban on duplicate version of the page / pages and keep just one copy of the page. Ban can simply be for the duplicate pages.

4. Strong filters applied by google on specific pages can also boot a page from rankings or prevent it from ranking. Google has very strong ranking filters and this could stop a page from ranking or penalizing it for reasons that are in the filter.

5. Hidden links or hidden images /gifs or hidden content can also cause page ban please make sure you do a complete review of that.

SEO Blog Team,