How To Write Winning Meta Titles:write great titles to keep your the best converting one

How To Write Winning Meta Titles:

There are many tips to write good Meta titles. A Meta title is a title, or name of your page. The title is shown by the browser, usually at the top of your computer screen, and tells a reader what page they are on. Meta titles are "read" by search engine robots, and viewed by site visitors.

The metal title is very vital for helping the page rank high in search engine returns and should be written to cater to search engine robots – not to site visitors. Meta titles should make sense to the reader, but the wording should be related to keyword search popularity and relevance to the rest of the web page plus other meta data and content.

The four most awful mistakes you can make when creating a meta title for your page are:

Not creating any title at all;
Naming your page the identical/same names as your website;
Naming all your pages the same name, or something similar to each other; and
Naming the page without linking it to your content and other Meta data.

Be certain to use keyword selector tools and keyword density tools to help you write your Meta title.
Examples of "Bad" Meta Titles:
The following instance Meta titles are too vague and do not give either robots or site readers enough information:
Flowers
Examples of Good Meta Titles:
· Flowers – How to Plant Flowers
· Population Statistics – 2008 United Kingdom Population Statistics
· Dessert Recipes - Best pudding Recipes
· Tax Tips – tips on how to pay less amount of tax
The above Title tags accomplish three things:

·

they assist robots understand what is most important about the content on the page by repeating part of the keyword phrases that would be found in article titles and content;
· They make logic to people reading them; and
· By using plurals when prudent, it allows more possible keyword searchers (both on singular and plural or major keywords).

How Long Should a Meta Title Be in Length?
Normally, a title should be long enough to be clear; short enough to avoid being "truncated." Truncation happens when a title is very long. Search engine robots will only read so much character then move on. Different search engines read different numbers of characters but if you keep your titles less than 150 characters you will keep most vital search engine robots happy.
Tips on How to Create Meta Titles
When creating Meta titles:
Always replicate keyword phrases;
Do tie these phrases to your content and other meta data;
Do use plurals when doable;
Do bound the use of punctuation; and
Do use initial caps all through the title.

Labels: Google Blog