Most of the search engines like fresh contents, contents that are updated regularly or over a period of time in regular intervals. Especially search engine optimization experts know search engines like fresh refreshed contents to maintain high rankings in search engines. It is important to periodically update the information to keep the site. Search engines like fresh information.
Rss is a web format which simplifies the task or reading and organizing feeds from blog entries, news contents, videos, audios etc. Rss is a simple way to read and follow the information you like. There are lots of RSS aggregators, readers etc which you can use to read RSS feeds. RSS readers can be web based, desktop based or mobile based. You can read the blog entries from anywhere and any method you like. RSS (Really Simple Syndication) feeds used to be helpful especially if we were unable to regularly update contents to a website. RSS feeds are simple to use and there are many blogs that are related to the topic a site is and using one or few of the related blogs to populate the site was used by many webmasters.
Many SEOs even optimize the RSS feeds to include the keywords they are targeting. This not only helps in fresh contents but it also helps in keeping the RSS feeds relevant to the websites. RSS feeds are mostly used by webmaster on their sites to deceive the search engines. Some webmasters use RSS feeds to show fresh contents to users but most use it to show fresh content to search engines. RSS feeds are duplicate contents that are already posted on some other blog or news website. Recently search engines like Google are very good in detecting duplicate contents and they are penalizing sites that use excessive duplicate information.
RSS feeds are targeted by search engine algorithms because they cause lot of duplicates in search engine database. Recently Google's panda update targeted content farms. Google targeted not only duplicate contents they also targeted unique content that are considered not trust worthy by search engines.
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Working Examples |
The example below shows RSS feeds spam with repetitive duplicate articles.
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